UlsanAPaMM Forum is a decision-making entity of UlsanAPaMM, which is operated mainly by committee. The forum not only proposes agendas for UlsanAPaMM's role and mid- and long-term development, but also presents the vision of the global music industry, focusing on the Asia-Pacific region, and seeks support and cooperation in the public sector. As a governance for the future of music, we will keep contributing to creating a better music ecosystem in the Asia-Pacific region with communication, information sharing, international interacting and cooperation networks as core values.
The main genre of UlsanAPaMM is Traditional Music. Traditional music is almost identical to Gugak, which means music that reflects Korean tradition and culture. All artists who partipate in UlsanAPaMM Performance present creative stages based on traditional music. UlsanAPaMM’s Performances are divided into 3 sections like Choice, Locality, and Showcase. ● Choice A creative performance team with high recognition both at home and abroad that can arouse audiences sympathy ● Locality (Internal) Collaborative project of two performance teams based in Ulsan, Korea and it combines individual and collaborative stages. (External) Performance to introduce foreign local music to Korea with recommendations from UlsanAPaMM Forum Committee ※ Due to COVID-19, overseas artists' performances will be replaced by videos this year, too. ● Showcase Promising artists who get started receiving public attention in Korea and are selected as performance teams (individuals) through national competitions All performance teams(individuals) participating in UlsanAPaMM are artists who strive for the globalization of traditional music, and will perform in various forms of stages on spot.
Last year, UlsanAPaMM Conference consisted of four themes, including "Sustainable Local Music and UNESCO Music Creative City", "Platform as a New Partner of Local Music", "Introduction of Advanced Technology to Discover and Foster Local Music", and "Creating Non-face-to-face Contents to Discover and Foster Local Music". This year, conferences will be held under the keywords of ‘Overseas Exchange’, ‘MZ Generation’, ‘Virtual Reality’, and ‘Genre Convergence’ in line with the trend of the local music industry that embraces differences and breaks boundaries. As a venue for sharing information on trends and examples of the domestic and foreign music industry and discussing the development of local music, we would like to provide useful information to practician and all citizens interested in music. ※ Conference will be broadcast online simultaneously for the convenience of domestic and foreign participants.
UlsanAPaMM Business Meeting
It is a program that helps business networking among committee members and domestic artists to advance overseas. Mentors with expertise in the music industry, such as directors and art directors of international festivals, performance planners at the Korea Popular Music Foundation, exchange business officials at overseas music foundations and music committees, and representatives of famous content production companies can discuss artists' vision and specific methods of advancing overseas. Business meeting strives to provide opportunities for artists to communicate from various perspective with music industry experts through UlsanAPaMM. ※ Due to COVID-19, conference will be replaced by videos this year, too.